Why employees should think before they tweet


Image representing Twitter as depicted in Crun...

Image via CrunchBase

A debate about the right of employers to fire workers for their tweets or Facebook posts.

High-profile cases involving social media are catching the attention of employment lawyers, who say the contents of Facebook and Twitter accounts are now a regular component of disputes over dismissals.

More and more cases involving the firing of workers for what they say online have been surfacing before labour tribunals in recent years – creating an entire new category of dispute that did not exist a decade ago.

Many employees, experts say, seem unaware that, under current laws (or in absence of any regulations), their employers hold most of the cards: Employees can be fired or disciplined for venting workplace frustrations or lambasting their bosses while online, even if they are doing it for their own Facebook friends and Twitter followers, on their own computers, and after hours.

Online comments can create conflicts of interest between employees and employers, such as when broadcasters or teachers take controversial stands that could affect the reputation of their employers, or their ability to do their jobs.

Criticizing bosses online can violate the legal “duty of loyalty” that employees owe their employer. A worker can always be fired without cause, but must be paid severance. But egregious Facebook posts or angry tweets about supervisors can be considered just cause, meaning workers can be shown the door with no severance. Even with the protection of a union, blasting the bosses online can also mean losing your job.

The law is the same, whether the attacks are made online or the old-fashioned way, in person.

Employers can put out a statement that appeared to dampen suggestions to been fired for social-media activity. For example, “…..in recent weeks it had become clear that Mr X (the employee) is not the right fit for our organization.”

Many lawyers say employers need to draft policies to govern how employees use social media, and enforce them, both to protect their reputations and to help educate their workers on what their rights and responsibilities are.

 The reality is that a lot of organizations, especially if they are of a certain size, are constantly monitoring what is being said online, be it by employees or customers or anybody else. They are very much aware of their brand.

Compounding the fact that what used to be relatively private griping by the water cooler is now being broadcast online is a general ignorance about defamation.

Many people – including celebrities – seem unaware that they could be sued for damaging someone’s reputation with reckless tweets or Facebook posts. For example, rock musician Courtney Love recently settled a defamation suit for $430,000 (U.S.) over tweets she had made. People are behaving online like they would talking with a buddy in a bar. There should be some thoughts that go into the comments before you press send, or you press post.

JEFF GRAY — LAW REPORTER

From Wednesday’s Globe and Mail

Original Article : http://www.theglobeandmail.com/report-on-business/industry-news/the-law-page/why-employees-should-think-before-they-tweet/article2033344/singlepage/#articlecontent

Advertisements

About Georges Abi-Aad

CEO, electronic engineer with MBA in marketing. Multicultural; French citizen born in Lebanon working in the Middle East and fluent in French, English and Arabic. I have more than 30 years of proven experience in the Middle East with European know how. I am good in reorganization and in Global strategic management business. I am a dependable leader with an open approach in working with people, forging a strong team of professionals dedicated to the Company and its clientele. Perseverance is my key word. Married to Carole and having 2 children: Joy-Joelle and Antoine (Joyante!).
This entry was posted in Facebook, linkedin, Marketing, online media, social media, Tutoring, twitter and tagged , , , , , , , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s